Kiwis crush 137,000 Whoppers after Parker's win

Publish Date
Monday, 12 December 2016, 11:29AM
Photosport

Photosport

Staff at Burger King will be getting a well-earned break today after its $2 Whopper special saw the chain sell just over 137,000 of the burgers in one day.

The fast-food brand, which is a key sponsor of Kiwi boxer Joseph Parker, launched the promotion offering $2 Whoppers all day Sunday if Parker won his world title bout against Andy Ruiz Jr.

"It was a bit of a crazy day for us," said Burger King marketing general manager James Woodbridge.

"We sold 137,000 Whoppers so we were producing about one every 4.89 seconds during the day across the country, so absolutely massive for us."

Some people however got a little too excited about getting their $2 Whoppers...

via NZ Herald

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